The Sundance Film Festival is an important American film festival that is being held in Utah on a yearly basis. It is considered to be the largest independent film festival in the United States of America and it is being held in January in Ogden, Park City, Salt Lake City and at the Sundance Resort.
The Sundance Film Festival enables independent American and also international filmmakers to present their new ideas to the public. You can visit website of the Film Festival and discover more on the public that is allowed to participate in this great event. The Sundance Film Festival consists of American and also international dramatic and documentary film sections, as well as short and length films, plus out-of-competition sections such as Spotlight, NEXT or New Frontier and others. You can choose to visit site of each of these events and see which one do you fancy most or you an solely opt for one site that shares information on all of them – the official Sundance Film Festival website.
The Sundance Festival began in Salt Lake City in August 1978, as a result of the Utah/US Film Festival efforts to draw more filmmakers to Utah. It was originally founded by Sterling Van Wagenen, John Earle, and Cirina Hampton Catania. The first 1978 festival displayed movies such as Deliverance, Midnight Cowboy or Mean Streets. Initially, the purpose of this festival was to only showcase American films in order to display the potential of independent film and boost the visibility of filmmaking in the State of Utah. The festival was also meant to highlight the work of some regional filmmakers working outside the Hollywood system.
In 1981, the Sundance Film Festival relocated to Park City and changed its dates from September to January, following the advice of Hollywood director Sydney Pollack, who felt that holding a film festival in a ski resort during wintertime would attract a lot more people. Clearly, Pollack knew a lot more about reputation management and the Hollywood crowd that was coming to this festival and probably not a lot about insurance quotes.
In 1984, the production of anti aging cream was barely beginning, and the Sundance Institute managed by Sterling Van Wagenen decided to take over the management of the US Film Festival. It also changed its name Sundance. Colleen Allen managed the branding and also the marketing transition from the original American Film Festival to the Sundance Film Festival.
As years have passed, the festival changed from a low-profile venue intended for independent creators to a genuine Hollywood extravaganza for actors and paparazzi. The “Focus On Film” campaign is also being used by the organizers of the Festival who tried curbing these activities in recent years.